Pinterest ads cost 2022 and how to pay for it.

Want to know how much Pinterest ads cost and how can you pay for them? 

If yes, then stick to these posts, because in this blog post, I'm going to give you a complete overview of Pinterest ads cost, and Pinterest ads billing method. 

We will cover:

• How do Pinterest ads work?
• How much do ads cost on Pinterest?
• How to pay for ads on Pinterest?
• Pinterest Billing Criteria
• Pinterest Accepted Payment Methods 

So you have set up your business account on Pinterest and are ready to move one step further in your Pinterest marketing strategy by running ads on Pinterest. If you have a tight budget then know that Pinterest ads are less expensive than other social media ad networks: Facebook and Instagram.

How do Pinterest ads work?

Does Pinterest charge a fee? If yes, then how much? 

As a beginner, maybe these two questions are popping up in your mind.

Let me answer your questions one by one.

let's start with How Pinterest ads work.

Pinterest ads criteria are the same as other social media platforms, You start your exciting campaign. It appears on the user's feed and whenever anyone clicks on your ad to see your special deals and offers, you need to pay an amount to the advertising platform, in this case, Pinterest.

How much do ads cost on Pinterest?

Every year, many policies and budgets change. In 2022, Pinterest ads cost $5 to $6 per 1000 impressions and 0.5 to $1.5 per click, and $6 to $10 if someone is converted into your customer.

How to pay for ads on Pinterest?

1. Custom bids

Custom bids are the ones that you set up manually. If you are choosing custom bids you need to stick them on your computer and update your bids throughout the day. Pinterest will charge the maximum amount you want to pay for your ads.

2. Automatic bids

If you want Pinterest manage your ads, then automatic bids are for you.

In automatic bids, you only need to set up your ad campaign one time, and then Pinterest will update your bids onwards. 

Pinterest Billing Criteria

Pinterest billing criteria work on a threshold. 

According to Pinterest, if you are new to Pinterest advertising, then your billing threshold is less but as you grow and Pinterest sees some success on your campaigns, then your billing threshold increases and reaches a final amount. If you can't catch your billing threshold, then you have to pay on the first day of the following month.

Accepted Payment Method For Pinterest Ads

Pinterest does not accept Paypal, and prepaid cards. The accepted cards on Pinterest are Visa, American Express, Mastercard, and Discover for US users only, and JCB for Japan users only.

If you want to see the list of card-issuing countries on Pinterest, Click here.

 

How to add your payment information to Pinterest PPC?

You need a business account to run ads on Pinterest, and to pay its fee ,you have to show your payment method. To go for it, Sign into your business account, click ads, select: open payment settings, add your card information, and save it.

In a Nut Shell.

Pinterest ads are cheaper than Facebook and Instagram. Also, Pinterest has huge potential to give exceptional growth to your business, so don't hesitate before investing in Pinterest ads and go for it.